Heilongjiang is known as "the place where winter begins." When the first ice lantern is lit, when a snow sculpture is completed, when a ski trail is paved, come to Heilongjiang to admire the ice, enjoy the snow, and share in the celebration!
The Scenic Beauty of Phoenix Mountain in Harbin
Without Heilongjiang, how can one truly speak of ice and snow? But in Heilongjiang, there's far more than just ice and snow. Here, you'll discover the magnificent landscapes of ice and snow, a uniquely charming ice and snow culture, festive and lively ice and snow customs, spectacular ice and snow activities, and the stirring spirit of ice and snow. This is Heilongjiang, the "Crown of Ice and Snow"!
First Bend of the Heilongjiang River
This winter, the Heilongjiang Provincial Department of Culture and Tourism has launched a series of tourism initiatives under the theme "Crown of Ice and Snow · Fairy Tale Heilongjiang." These include three major ice and snow tourism theme products, five key ice and snow tourism cities, ten premium ice and snow travel routes, ten major ice and snow tourism promotional events, and fifteen must-visit ice and snow destinations. Heilongjiang has painted a captivating winter landscape—come and explore the "Crown of Ice and Snow · Fairy Tale Heilongjiang"!
Winter Scenery of the Longjiang Grand Canyon
【Three Major Ice and Snow Tourism Theme Products】The snow in the northern frontier embodies a bold and unrestrained beauty, while Heilongjiang's winter is a fairy tale of ice and a kingdom of snow. This winter, Heilongjiang Province has integrated and launched three major theme products: ice and snow landscapes, ice and snow experiences, and ice and snow culture, offering visitors a comprehensive enjoyment of scenic views, fun experiences, and cultural immersion.
Mohe Arctic Village
The ice and snow scenery products bring you delightful visual aesthetics, with frost and snow-covered branches as nature's gift, and ice sculptures and snow carvings as the art meticulously crafted by skilled artisans.
Aerial View of Harbin Ice and Snow World
Snow experience products bring you joyful and thrilling entertainment, including ten winter tourism activities: alpine skiing, cross-country skiing, snow trekking, ice fishing, snowmobiling, cold-weather vehicle testing, snow marathon, winter car rally, snow kiting, and snow karting.
Yabuli Ski Resort
Winter culture products offer you elegant spiritual enjoyment, with cultural feasts such as snow and ice performances, poetry, paintings, films and TV series, ice acrobatics, and winter folk customs, keeping the vitality of ice and snow evergreen throughout the seasons.

China Snow Town Scenic Area
【Five Ice and Snow Travel Cities】%% Cities are the canvas of ice and snow, while ice and snow are the ink brushes of the cities.
The charm of Heilongjiang's ice and snow originates from the wonders of nature and is further enriched by diverse elements such as culture, sports, cuisine, and fashion. The urban culture extends the aesthetic dimension of the natural ice and snow.The city is a scroll of ice and snow, and ice and snow are theink brush of the city.The charm of Heilongjiang's ice and snow stems from nature's creation, yet it is further enriched by diverse elements such as culture, sports, cuisine, and fashion. The urban culture expands the aesthetic dimensions of natural ice and snow.

Night view of Central Street
"Harbin, the 'Romantic Ice City,' ranks first among China's Top Ten Ice and Snow Tourism Cities and is hailed as the 'Pearl on the Crown of Ice and Snow.'"
Harbin Sun Island Snow Sculpture Art Expo
"Dreamy Snow City" Mudanjiang offers the chance to "enjoy" snow villages, "admire" ice waterfall diving, "feel" the majesty of tigers in winter, and "trek" through snow-covered forests.
Mudanjiang Jingpohu Lake Ice Waterfall
"Icy Forest Capital" Yichun transforms its vast forested landscapes into a natural playground, unlocking breathtaking winter scenery and joyful activities.Yichun Daqing Mountain National Forest ParkHeihe, the "Ice and Snow Border City," faces Blagoveshchensk, Russia, across the river, depicting a winter rich in exotic charm and serene tranquility.
Heihe Xunke Grand Platform Rime
The "Polar Ice and Snow" of the Greater Khingan Range, the northernmost and coldest region of the motherland, offers you the fortunate opportunity to seek the north, embrace the cold, and encounter the aurora.
"Arctic Pole of China" - Mohe
【Ten Premium Ice and Snow Tourism Routes】
Every winter, the people of Heilongjiang meticulously craft landscapes and carefully design routes to provide personalized travel options for visitors from all directions.
1. Dreamy Ice City Tourism Route: Harbin Ice and Snow World - Sun Island Snow Sculpture Art Expo - Harbin Polarland - Wanda Theme Park - Songhua River Ice and Snow Carnival - Volga Manor. Offers rich interactive ice and snow entertainment experiences, suitable for study trips and family outings.
2. Snow Kingdom Secret Realm Tourism Route: Harbin - Yabuli - Snow Town - Jingpohu. This classic Ha-Ya-Snow route combined with the stunning winter scenery of Jingpohu Lake is a must-see for first-time visitors to Heilongjiang.
3. Crane Dance on Snowfield Tour Route: Harbin - Daqing - Dorbod - Qiqihar, where the charm of ice and snow unfolds freely across vast grasslands and wetlands.
4. Ice and Snow Forest Tour Route: Harbin – Tieli – Yichun – Jiayin. Traverse the sea of forests and tread through snow in search of winter, experiencing both romance and excitement.
5. Volcanic Ice and Snow Tour Route: Harbin – Wudalianchi – Heihe. Witness white snowflakes blooming over a sea of black volcanic rocks.
6. Divine North Pole Tour Route: Harbin – Jiagedaqi – Mohe – Arctic Village – First Bend of the Heilongjiang River. Explore the tranquility of primitive villages and the stories of Mohe’s dance halls.
7. Winter of the Eastern Pole Tour Route: Harbin – Jiamusi – Tongjiang – Fuyuan. Chase the first rays of sunlight over the motherland on a winter morning.
8. Snowy Forest and Plains Tour Route: Harbin – Hengdaohezi – Hailin – Mudanjiang. Follow the cinematic lens to check in at the charming Hengdaohezi Town, and explore Harbin’s century-old architecture and the snowy forests and plains of Mudanjiang.
9. Champion City Tour Route: Harbin - Mudanjiang - Qitaihe, reliving the glorious moments in the hometown of Winter Olympic champions.
10. Snow Country Train Tour Route: Harbin - Snow Town - Yabuli - Mohe - Harbin. Ride the Snow Country Train, glide on premium snow tracks, and connect multiple trending check-in spots.
Snowpiercer
The Winter Scenery of Heihe - The Twin Cities of China and Russia
Qitaihe's Winter Scenery
【Top 10 Ice and Snow Tourism Promotion Campaigns】
"Mountains dance like silver snakes, plains gallop like wax elephants" – the frozen landscape stretching thousands of miles has nurtured the spirit of Heilongjiang people who fear no cold, while the endless snowfall has fostered their warm and hospitable character. Heilongjiang hosts a variety of distinctive ice and snow activities, inviting friends to share in the festivities.
The Harbin International Ice and Snow Festival, ranking first among the world's four major winter celebrations, kicks off over a hundred ice and snow events.
The Harbin Ice Harvesting Festival showcases the time-honored folk tradition of ice harvesting and sculpture in the Ice City.
Harbin World Joy City's First Ice and Snow Carnival Season, enjoying the pure fun of ice and snow amidst the European-style architectural complex.
Qiqihar Snow Crane Festival, admire cranes dancing on snowy plains while savoring delicious barbecue.
Jiamusi Winter at the Eastern Pole · Three Rivers Snow Splashing Festival, splash snow blessings on the easternmost snowfields and enjoy grilled fish delicacies.
Daqing Snow Hot Spring Festival, experience the extreme temperature difference between snow and hot springs.
Yichun Forest Ice and Snow Joy Season will feature sports events, unique folk customs, parent-child research activities, and more.
Heihe Xunke Dapingtai Rime Ice and Snow Festival, capture stunning photos in a fairyland on earth.
Heihe Wudalianchi Winter Fishing Festival, share the good luck of the first fish caught and taste the delicious and tender mineral spring fish.
Daxing'anling Mohe Winter Solstice Culture Festival, enjoy the fun of splashing water that turns to ice during the longest night of 17 hours.Qiqihar Zhalong Snow Crane Watching

Wudalianchi Winter Fishing Festival

Winter Experience at Daqing Lianhuan Lake Hot Springs
【15 Must-Visit Ice and Snow Tourism Destinations】
Snow blankets the land, with scenery varying every ten miles. Though nature shapes similar icy forms, each region's unique environment presents distinct beauty. These 15 ice and snow tourism hotspots showcase Heilongjiang's diverse star attractions.
The world's largest ice and snow theme park—Harbin Ice and Snow World.
The world's grandest snow sculpture art exhibition—Harbin Sun Island Snow Sculpture Art Expo.
China's Ski Tourism Paradise—Harbin Yabuli Ski Resort.
The most picturesque snowscape in China—Mudanjiang's China Snow Town.
The largest ice waterfall in China—Mudanjiang's Jingpohu.
The only snow habitat for red-crowned cranes in China—Qiqihar Zhalong Ecological Tourism Zone.
China's northernmost frigid land—Mohe Arctic Village in the Greater Khingan Mountains.
Volcanic snowscape—Heihe Wudalianchi.
Winter Wonderland Activities - Harbin Songhua River Ice and Snow Carnival.
Polar Theme Performance Park - Harbin Polarland.
Fairy Tale Ice and Snow Park - Harbin Sunac Land.
Russian Cultural Experience - Harbin Volga Manor.
International Architectural Corridor - Harbin Central European Style Tourism Area.
Snow Valley of High Peaks—Phoenix Mountain in Harbin.
The Sino-Russian Border Island—Jiamusi Heixiazi Island.
Jiamusi Fuyuan East Pole Pavilion
Harbin Polarland Polar Bear Playing in the Snow
Harbin Songhua River Ice and Snow Carnival
The more ice and snow, the more passion! The exhilarating winter season sets sail with joy. Come and embark on a romantic "Ice and Snow Date"!